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Larry Swanson

Content Architect

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flavors

Three Flavors of Content Strategy

January 27, 2020 by Larry Swanson Leave a Comment

picture of serving of Neapolitan ice cream to illustrate content strategy 3-flavors concept

We all think about content strategy differently. Here’s one way to look at it. I’ve talked with several dozen startup founders over the past six months. They’ve each had their own ideas about what content strategy is. And my own thinking on the subject has evolved considerably as I’ve talked with them (and with other […]

Filed Under: Content Strategy Tagged With: flavors

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